CTE Recruiting and Demand Capture.

A page tells people what programs exist. It doesn't capture who's interested, it doesn't tell you which program drew them, and it doesn't hand you a list you can take to the board when you're setting capacity. This isn't a website line item — it's a recruiting platform funded from CTE program money, which means it doesn't compete with your district site for the same dollars or your communications team's time. There's also nothing for IT to build or maintain: no SIS connection, no servers, no software to install, no support tickets in the technology queue.

Whoever your district's process says. We make it short for both. Communications: the instance carries your name, logo, tagline and colors, and we send the brand files for review before anything goes public. Technology: there is nothing to install, integrate, or host, and no SIS connection, so the review is a read, not a project. The CTE office owns the content and the interest list.

Your projections tell you how many students are coming. They're built from historical enrollment, housing development, boundary and yield data, and they're generated at the district and grade level. Keep them — that's the right tool for staffing, transportation and facilities, and we don't do that job. It just can't answer a CTE question. There is no program dimension in a grade-level projection: knowing 265 more students are coming doesn't tell you whether to add a section of diesel tech or stand up a cybersecurity program. And the model only ever sees the students who fit. If your welding program has been capped at 24 seats for six years, the projection reads 24 and calls it stable — the students who wanted in and couldn't get in were never recorded anywhere, in any system you own. A projection gives you a number. It cannot give you a name. We don't forecast CTE demand. We capture it — the count for your board, and the named list for your directors.

Your district stays in control. We act as a school official under FERPA, and we'll sign your data privacy agreement — or the SDPC National DPA, if your state alliance uses one. The interest form only collects what a district can legally collect from a student, and every field is configurable: if your legal team would rather we collect no personal information at all, we ship that build and the platform still works. Submitted info is stored in an access-controlled, encrypted database under our sole control, hosted on U.S. cloud infrastructure. No other institution can read your records. It is never sold, never used for advertising, and never shared beyond the hosting, database, and email services that operate the platform. No advertising cookies, no tracking pixels, no retargeting. Leads land where you tell them to — your district's own spreadsheet, your team's inbox — and you can have the records deleted at any time.

Then don't renew. The term is one year. At the end of it the CTE office holds a named interest count per program, which is more than the district has today whether or not it continues. If that data isn't changing how you staff and promote programs, the decision makes itself.